A TALE TO TELL
In the early 1940s, the war was making life very hard for everyone in Italy, starting with everyday activities. Getting around, for example, was difficult and costly, given an essential absence of public transport. And this is why Domenico Agusta, having taken over the family business in 1927 following the death of his father Giovanni, turned to motorcycles, believing that this might be a way to simplify mobility and guarantee himself and his employees a future at the Officine Aeronautiche Giovanni Agusta.
The first MV Agusta engine came into being in 1943. A 98 cc single-cylinder, it made use of a lubricated two-speed gearbox. Light and compact, it immediately went into production but occupation of the factory, in September 1943, brought all activity to a halt just a few weeks later. The project was shelved until just after the war when, the hostilities over, assembly of the complete motorcycle could resume. On its debut, the MV98 was ‘dressed’ in an elegant shade of burgundy. It is difficult to imagine the reasons behind such an unusual colour choice – perhaps relating to Giovanni Agusta’s aristocratic roots, that his son wanted to honour, or simply a flash of inspiration, a matter of personal taste. The burgundy colour scheme nevertheless added a significant touch of elegance to a motorcycle that was ready to take on the devastated streets of that time.
Today, eighty years later, the signature of that motorcycle reappears on the fairings of another MV Agusta. Produced in just 300 numbered units, the Superveloce 98 Edizione Limitata is immediately recognisable thanks to its “Rosso Verghera” colour scheme. Directly inspired by the original colour palette, Rosso Verghera is a sophisticated and very high-quality product, the formula of which was developed at an experimental level in the CRC research centre and then industrialised exclusively for MV Agusta. Applied by hand in multiple phases, the colour comprises a two-component matte base paired with a polished layer for a finish that magnifies the metallic pigments. A tribute to a tale of success, courage, and initiative that could never have been written without the design of the 98 engine, back in 1943.
The “98 Edizione Limitata” signature is positioned laterally on the tail section as well as on the upper part. It is flanked by the Italian flag, which highlights the quintessential “Made in Italy” origins of every MV Agusta, built without exception in the factory in Schiranna, on the banks of Varese Lake. Reference to the size of the historic engine designed in 1943 and the limited-edition status of the motorcycle is also flaunted on the steering plate, thanks to laser engraving technology, and highlighted on the certificate of authenticity, delivered together with the motorcycle.